Client overview
FIGHTERFIT London is a boutique fitness brand promoting inclusive gym experiences and encouraging participation across all fitness levels.
FIGHTERFIT London is a boutique fitness brand promoting inclusive gym experiences and encouraging participation across all fitness levels.
Role & work
Director of Photography, Video Editor, Sound Designer & Colourist
Director of Photography, Video Editor, Sound Designer & Colourist
Cinematic introduction video for YouTube, focusing on the concept of starting a fitness journey. Filmed on location, featuring a female lead to inspire greater female participation, with visual storytelling, pacing, and sound design crafted to create an engaging and aspirational experience.